At Beatwave we design strategies, communications and develop award-winning creative solutions to give our clients clear advantages over others. We take a holistic approach to all marketing activities from initial research through the creation and production of content. We established Beatwave in 2008 after a long career managing and working in large multi-national and national advertising agencies. Through this experience we realised there is a better way to provide marketing, research and design services to our clients. The traditional ‘bricks & mortar’ agencies and design studios have permanent staff and therefore are limited in what skills they can offer and are also encumbered with fixed overheads they need to re-coup from their clients. Beatwave does not have staff or large offices. For each of our clients projects we gather a group of professionals with the relevant skills for that project. This structure allows us to provide the best marketing & design solutions economically, without having to re-coup large fixed overheads.
Lyn Punshon is a Creative Director/Designer with over 40 years experience. Initially with Hertz Walpole in Melbourne and then Clemenger BBDO in Melbourne and Adelaide. In 1991 he joined KWP! Advertising as a partner. In 2004 he created his own business, P.Create, and this morphed into Beatwave in August 2008. Along the way Lyn has won numerous creative awards and has been President of the Adelaide Advertising & Design Club three times.